A lot of companies are fully aware of the benefits of an email marketing plan that can lead to the sales and web traffic much needed. One important tip is to ensure that emails do not end up in recipients’ spam folders. Finding a good email marketing company can help you avoid this.

In order to send emails out at particular times needed to everyone on your list, it is advisable to use autoresponders. Most of the better companies will often give you some helpful hints in Email Marketing Solution on how to word your emails too so they don’t appear ‘spammy’. Increasing customer loyalty and feedback is the ultimate aim of using autoresponder services. Aweber is still one of the most popular services available and has a great reputation for customer support as well as clear tutorials for getting started.

Beyond autoresponders there is a whole world of other services available. The service offered by iContact is one that includes positive reviews of what they provide. As well as special bonus features to accompany the main use, in just three short stages, you will be able to manage email campaigns at greater ease than before. In addition, there is a survey function, which allows for bi-directional contact between you and your recipient, with a built-in ‘spam tester’. In addition, a filter function allows you to create alternative names from which you can send emails to the recipients of your choice only.

Benchmark Email Marketing is also an impressive company with its own special features. It has attractive pricing, making it a frequent choice. Not many email companies have the choice of adding video directly into an email. Video is becoming an increasingly popular medium for marketing, making this a great feature. In addition, Benchmark also deals with the likes of email bounces and any emails which may be considered ‘a problem’. Like iContact, they also offer a survey feature.

One more email marketing firm that has had positive reviews is Constant Contact, however some have stated their less-than-full reporting when compared to the previous two companies mentioned. The templates provided by Constant Contact are considered one of their best features. Also, they are known for having a good layout with their tutorials and customer support service. This is a great bonus if you are new to email campaigning.

A 30 day free trial access is a great benefit of Campaigner, which may be a useful first step for those that are new to the world of email marketing, and wanting some time to consider spending money on an application. With many walkthroughs and useful tips to assist your campaign, the help system is a great resource. Once the free trial period has finished, you can choose from some of the best pricing plans around, when compared with other companies’ offerings of similar products.

As long as you take care with the preparation of an email marketing campaign, it is more than likely going to lead you to profits for your business. As soon as you have agreed up what you need from a service, including your investment in a product, you are one step closer to finalizing an email marketing campaign leading to great profitability for your business.

Leave a Reply